●maison-velar.com/customers
Invite team Customers · CRM view
People buying your scents
Segments, repeat behaviour, and voice-of-customer.
Segments
RFM-style buckets
L
Loyalists
1,284 customers · LTV ₹18,400
Repeat
71%
V
VIP
312 customers · LTV ₹42,300
Repeat
86%
N
New
3,921 customers · LTV ₹3,120
Repeat
0%
A
At Risk
612 customers · LTV ₹9,800
Repeat
18%
W
Won Back
184 customers · LTV ₹12,400
Repeat
44%
Distribution
Who they are
Loyalists
1,284VIP
312New
3,921At Risk
612Won Back
184Voice of customer
Recent reviews
4 positive1 mixed1 negative
★ 4
Majesté
“The saffron opens loud and settles into the most beautiful amber. This is my signature now.”
— Ishaan M.positive
Velar
“Fresh and grown-up. Wish the projection lasted longer through the evening.”
— Naina S.positive
Discovery Set
“Best way to explore the house. Ended up buying full-size Aurora after a week.”
— Rohit P.positive
Legacy
“Great in cold weather but a bit sharp in the opening. Longevity is solid.”
— Kabir V.mixed
Aurora
“Compliments every single time. Feels expensive without being loud.”
— Meera J.positive
Majesté
“Oud is too heavy for daily wear. Not what I expected from the marketing.”
— Aditi R.negative